Brevo Customer Reviews 2024

Brevo

8.9 /10

What is Brevo?

Brevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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4 Top Rated Capabilities

5 Top Rated Features

Latest Award, 2024

2 Top Rated Capabilities

3 Top Rated Features

2023

0 Top Rated Capabilities

4 Top Rated Features

2022

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

91 Likeliness to Recommend

97 Plan to Renew

92 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative

5% Neutral

94% Positive

Pros

Respectful
Includes Product Enhancements
Trustworthy
Transparent

Feature Ratings

Average 84

Email Delivery

Sales Intelligence & Conversion Rates

Contact Database

SPAM Compliance

Segmentation

Campaign Management

Basic Reporting and Analytics

Content Authoring

Mobile Optimized

Text Messaging

A/B Testing

Vendor Capability Ratings

Average 83

Business Value Created

Ease of Implementation

Ease of IT Administration

Breadth of Features

Ease of Data Integration

Vendor Support

Usability and Intuitiveness

Availability and Quality of Training

Quality of Features

Product Strategy and Rate of Improvement

Ease of Customization

Also Featured in...

Marketing Automation - B2B

Score 9.1

View Brevo in this category (opens in a new tab)

SMS Marketing

Score 8.8

View Brevo in this category (opens in a new tab)

Brevo Reviews

Vinay D.

Role: C-Level
Industry: Retail
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Sep 2024

Brevo email marketing is pricey

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Their pricing does not change often as they do keep the same pricing

What is your favorite aspect of this product?

YOU can easily embed the Brevo email marketing features into any solution using the API and have the best user interface for a quicker navigation

What do you dislike most about this product?

Brevo free version supports very limited email contacts, like 300 contacts in the free version which is too smaller compared to other solution

What recommendations would you give to someone considering this product?

It is a professional tool to use but you should keep in mind that Brevo do have limited templates

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Kitenda R.

Role: Sales Marketing
Industry: Utilities
Involvement: Initial Implementation

Validated Review

Verified Reviewer

Submitted Sep 2024

Brevo delights

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Brevo is priced basing on the volume of emails you are sending to subscribers and basing on subscribers or contact list hence being more scalable

What is your favorite aspect of this product?

I like the email templates, looks beautiful and 100% customized hence saving me more time

What do you dislike most about this product?

I would like to see a very good looking user interface than the current one

What recommendations would you give to someone considering this product?

Yes, I would recommend the solution because of the fair pricing

Pros

Helps Innovate
Performance Enhancing
Unique Features
Over Delivered

Ajeet K.

Role: Operations
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Apr 2024

A professional marketing automation tool

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

At the same subscription, the tool offer a lot of service including live chat, email marketing, SMS and Whatsapp where other provides would charge independently, also Brevo has got good customer care team who responds faster to technical questions

What is your favorite aspect of this product?

It is easy to personalize messages for marketing within Brevo whether SMS, Email or on WhatsApp by using a name tag which automatically picks the name of the recipient and inserts in the tag placeholder as this shows professionalist and increases trust with our clients . Also Brevo is cheap and easy to implement and configure

What do you dislike most about this product?

You need to recharge the wallet for each service independently like SMS are charged independently, emails and WhatsApp marketing as well which makes Brevo to becomes more expensive in the long run

What recommendations would you give to someone considering this product?

Yes, I would recommend Brevo, it is easy, cheap and reliable to use

Pros

Caring
Respectful
Fair
Helps Innovate

Brevo

What is Brevo?

Company Details

Need Assistance?

Awards & Recognition

Brevo Ratings

91 Likeliness to Recommend

97 Plan to Renew

92 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+92 Net Emotional Footprint

How much do users love Brevo?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Text Messaging The capability to send messages by SMS in addition to email.

A/B Testing A/B or Split Testing allows marketing managers to compare and contrast two or more versions of the same piece of content to maximizing open, click and rates.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Marketing Automation - B2B

SMS Marketing

Brevo Reviews

Vinay D.

Brevo email marketing is pricey

Likeliness to Recommend

Pros

Kitenda R.

Brevo delights

Likeliness to Recommend

Pros

Ajeet K.

A professional marketing automation tool

Likeliness to Recommend

Pros

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1
Since last award

Feature Ratings

Email Delivery

Sales Intelligence & Conversion Rates

Contact Database

SPAM Compliance

Segmentation

Campaign Management

Basic Reporting and Analytics

Content Authoring

Mobile Optimized

Text Messaging

A/B Testing

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Ease of IT Administration

Breadth of Features

Ease of Data Integration

Vendor Support

Usability and Intuitiveness

Availability and Quality of Training

Quality of Features

Product Strategy and Rate of Improvement

Ease of Customization