In Partnership With SelectHub
What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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In Partnership With SelectHub
HubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Respectful
- Helps Innovate
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Sales Intelligence & Conversion Rates
Contact Database
Email Templates
SPAM Compliance
Mobile Optimized
Content Authoring
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Social Media Monitoring
Score 8.9
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Website Analytics
Score 8.9
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A/B Testing
Score 8.9
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HubSpot Marketing Hub Reviews
Chris R.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Apr 2025
useful for a copywriter—if you know where to look
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I didn’t think HubSpot Sales Hub would matter much to a copywriter. But turns out, it gives me loads of insights that shape how I write. It’s a CRM, sure, but I use it to peek into contact timelines, client preferences, and what emails or landing pages are converting best.
What is your favorite aspect of this product?
The email tracking and performance data. Seeing which subject lines actually get clicked helps me tweak future campaigns. I also use snippets and templates to speed up writing sales outreach or nurture content
What do you dislike most about this product?
There are tabs within tabs and half of them I don’t even need. Also, the formatting editor for emails can be a bit glitchy, especially when switching between plain text and HTML
What recommendations would you give to someone considering this product?
If you’re a copywriter working close to the sales or marketing teams, ask for access. You’ll be surprised how helpful it is to know which content actually closes deals
Pros
- Inspires Innovation
- Client Friendly Policies
- Helps Innovate
- Enables Productivity
Cons
- Slower Product Innovation
- Under Delivered
Please tell us why you think this review should be flagged.
Siddhaarth S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2025
All in one powerful marketing solution
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
They stand out a a single source of marketing for both Marketing and Sales teams
What is your favorite aspect of this product?
The pipeline management and lead capturing and scoring features are excellent with a ton of integration features
What do you dislike most about this product?
Email automation features could be much better compared to other tools in the market
What recommendations would you give to someone considering this product?
Make use of integrations to get to full capability of the tool. For example you can use Zoominfo to enrich lead data
Pros
- Helps Innovate
- Enables Productivity
- Effective Service
- Caring
Please tell us why you think this review should be flagged.
Stelios K.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: Business Leader or Manager
Submitted Mar 2025
Really the only name in the game!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
-more features than any -very straightforward to use
What is your favorite aspect of this product?
-makes collaborating so easy with multiple team members
What do you dislike most about this product?
-some functions can be overly cumbersome
What recommendations would you give to someone considering this product?
-no matter the size of your business, even if you only need the marketing platform functions, it's totally worth it
Pros
- Reliable
- Unique Features
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
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